The Secret Elements of High Impact WordPress Blog Logo
Creating a logo for our WordPress blog is definitely a must step for a WordPress blogger. Through logo, it will provide the very first impression to our WordPress blog’s visitor as most of the time, which is the first thing that will be seen by your blog visitors while waiting for the content of your WordPress blog to be fully loaded.
There are two important elements that a WordPress logo should have to be a good tool for branding and exposure.
The first element is the WordPress logo should be simple enough to be remembered but not too simple which then show us we are too lazy to have design proper WordPress logo.
What I am trying to say on the first aspect of good WordPress logo is we should designed (or outsourced the designing job) a logo that can be easily remembered by first time visitors especially as this will encourage recurring visit. It will also not give us hard time in designing it because it is simple and not consume a lot of our time – as long as the logo is unique (means nobody is using it), it will be good then.
A clean and minimalist WordPress blog’s logo should be considered as it will not distract visitors and help to convey the true purpose of a logo – to show who we are and what our name is over and over. With complicated design, you will make the simple communication to be complex and make an easy and effective branding tool to be almost worthless.
Integration of The ‘Button’!
The second element is the WordPress logo should have the integrated ‘button’ element in it.
What can you see the similarity of the above WordPress blogs’ logos?
If you carefully observe the above logos, you will find that all of the logos above have the ‘button’ element that I mentioned before.
In my opinion, this is definitely the most crucial aspect of WordPress blog’s logo as this factor that will decide how far our brand will go and influence others. This is because through this ‘button’ which for the mini version of our WordPress blogs’ logo, it will help to represent us in easier way in other places, products or communities.
For example, I have used the Huzzer Magazine’s button extensively – in any place which I think is suitable and will give exposure and spread the Huzzer’s brand. I have used the H ‘s button in my favicon, business card, for Gravatar which will appear in any comments that I have left in other blogs, in forum such ProBlogger.com and social media site such as Digg and Twitter.
The same thing has also been done by others. For example, Darren Rowse has used the Problogger’s button in all his products such his book and ebook, other site like ProBlogger.com and as the profile icon in his social media site.
How Important Is The ‘Button’?
Rather show page of our face in the small gravatar box in the comment section which then make the picture to become worthless as it can hardly be seen by other, why don’t we put a simpler image of our logo’s button which can definitely easy and give high impact to other commentators and the blog’s author who have seen (or accidentally seen) it?
Here is one of the comment threads in John Chow’s article – The Easiest Way To Make Money with Twitter
From the above image, which Gravatar that will think that will attract blog readers who browse through the comment section and read the comment that had been left?
By putting enough effort in promoting our own ‘button’, it will give a huge boost in our WordPress blog’s branding within our blogs and niche plus in outside our communities through sales of our own products and participating in forums.
This will help us to bring our brand outside our circle in easier way. Without having the ‘button’ element in our logo, it can be pretty hard to bring out and promote our brand to others due to the size of the logo.
For example, for me, a good business card is a card that let the person that have the card pick up our details as much as they can in the first impression which I don’t think a business card with a huge logo will able to do it. With a big size logo, it will not only not helping to give a quick good impression, it will also distract the person to pick up your details and know more about you at a fast pace. Business card should be clean or with minimalist concept.
A Boost to Our WordPress Blog Branding
With these two elements in WordPress blog’s logo, I can assure you that the process of boost your WordPress blogs’ exposure and branding in a right and easy direction. These elements will help you to increase the flexibility element in your WordPress blog as this is crucial in bringing your brand outside your WordPress blog and to other communities through forums sites, Twitter and other social media site.
What do you think about the above two elements? Are the elements are really important for our personal and WordPress branding’s tool? Do you think that are there any crucial major elements that a WordPress logo should have? Feel free to share your opinion. I am eager to hear it from you.